Some music fans consistently discover artists months before mainstream attention arrives. This is not coincidence, and it is not luck. In today’s fragmented music landscape, early discovery follows recognizable patterns....
Music does not move randomly. Styles rise, fade, and return in cycles that repeat across decades. What often feels like disruption is usually recurrence recognized too late. A&R has always...
Publishing teams aren’t short on talent or creativity. They’re short on visibility. With writer rooms working nonstop and catalogs expanding every week, song selection for publishers has become harder than...
