For decades, the music industry treated success as unpredictable. Careers accelerated without warning. Songs broke through without clear precedent. Entire movements appeared faster than anyone could explain. That belief made...
Music does not move randomly. Styles rise, fade, and return in cycles that repeat across decades. What often feels like disruption is usually recurrence recognized too late. A&R has always...
Publishing teams aren’t short on talent or creativity. They’re short on visibility. With writer rooms working nonstop and catalogs expanding every week, song selection for publishers has become harder than...
The Industry’s Growing Dependence on Numbers For much of modern music history, discovery was built on instinct. A sharp A&R could walk into a dingy club, hear a set, and...